Helping brands be the answer.
I've spent the last year in the trenches of AI search, learning how it actually works and helping brands show up when people stop Googling and start asking.
I build automations, I write about what I learn, and I co-founded AIVO, the AI visibility company.
Father, builder, musician. Following my ♥ to see how far it takes me.
Writing
Latest from the blog.
Guides I write here, plus a fresh mix from Medium, the AIVO blog and AIVO research.
Claude Cowork vs Claude Code: The Automations I Actually Run
Read →Raising Your Kid in the Age of AI: What I Actually Do at Home
Read →AI Brand Visibility: Why the CMO's New Metric Is Easy to Game
Read →I Didn't Sleep. I Built a School Finder. Here's What the Data Showed.
Read →Lexer: Data-Backed Creative Innovation
Read →How to Measure AI Visibility in 2026 (Free Tools and Gaps)
Read →Speaking
Talks & topics.
Practical sessions for founders, marketers, and parents. Built from work I've actually shipped, not theory.
Topics I speak on
How Do You Use Artificial Intelligence?
A no-hype walkthrough of what AI is actually good for. Less theory, more "here's what I built last weekend."
Vibe Marketing
Anyone can generate a thousand posts. The hard part is sounding like yourself. How to build with AI without becoming noise.
AI, Parenting & the Next Generation
Our kids are growing up where the search bar talks back. What we owe them about how these tools work and where they lie.
Recently
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